• banner1
  • banner1
  • bootstrap slider
latest news

Search Jobs

Location:
Dubai
Salary - AED :
20000 / Month
Experience :
5 Years
MARKETING MANAGER   (30429)

NADIA’s client is looking for a Marketing Manager who is willing to take challenges and grow with the company. If you think you are the candidate that we are looking for, with a positive, "can do" attitude, we invite you to apply for this job in taking that next step in your career.

About our client: They started this Bakery concept in UAE in early 90’s and tirelessly expanded their retail stores all over GCC with an idea of providing five-star quality pastries, deserts and cakes at an affordable price.

 

The Marketing Manager is responsible for developing, implementing, monitoring and evaluating all marketing communications strategies for the outlets across GCC including advertising, promotions, public relations, e-commerce, social media and collateral with focus on driving incremental revenue in line with the overall visions and objectives of the outlets.

Reporting to General Manager and handle team of Marketing Executives, Coordinators and Graphic Designer. 

 

Responsibilities:

Planning Marketing Strategy:

  • Develop and implement a strategic integrated marketing communications plan and correlation expenditure budgets annually
  • Regularly define and identify most effective communication channels to promote existing products and services
  • Develop advertising opportunities (Digital and other media)

 

Creating Marketing Content

  • Design and develop marketing material
  • Manage digital marketing and social media activity across the various social media platforms including the development of content and analysis of reach and conversion
  • Source for and promote events that will drive traffic to the outlets and grow revenue

 

Brand Management Awareness:

  • Coordinate and manage media/public interest to generate coverage and maintain awareness of the outlets
  • Handle and coordinate all media request, media releases, enquiries and presentations-hosting media, influencers and VIPs to drive quality media and impactful word of mouth
  • Keep current with marketing trends, competitive analysis, new communication techniques and digital platform, in order to explore and recommend creative ways to reaching out to target audience groups
  • Plan monthly promotional calendar with outlet managers generating ideas for new offerings
  • Evaluate and prepare reports showing the results of marketing campaigns (ROI)
  • Maintain effective internal communications to ensure all relevant internal departments are kept informed of marketing objectives.

 

Customer Engagement:

  • Build and maintain customer database and engage regularly
  • Support operations team in managing guest experience on site, be visible and be part of the face and the host of the outlets
  • Respond to media or customer queries and complaints and host special events in conjunction with management to promote the outlets.

 

Requirements: 

  • At least 5 years in related marketing, social media and F&B industry
  • UAE market knowledge preferred and has genuine interest in F&B
  • Strong network of connections is an asset, including media, bloggers, social influencers, and industry partners
  • Self-motivated, creative flair, eye for detail, up to date in life-style trends, secure on social platform
  • Computer proficiency, skilled in digital marketing and social media software tools
  • Embrace the culture of the brands
  • Youthful and extroverted, fun
  • Encouraged to establish relationships with our guest