One of our clients into trading of cryptocurrency, and is looking to hire a Digital Marketing Manager with minimum 4 years of experience in Social Media Marketing / Google Paid Marketing.
Responsibilities:
Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns for lead generation.
Plans and executes all digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
Develop and monitor campaign budgets & coordinate with advertising and media experts to improve marketing results.
Prepare accurate reports on our marketing campaign's overall performance and assesses against goals (ROI and KPIs).
Evaluate & identify the latest trends and technologies affecting our industry, evaluate important metrics that affect our website traffic, service quotas, and target audience.
Work with your team to brainstorm new and innovative growth strategies.
Oversee and manage all contests, giveaways, and other digital projects.
Requirements:
Bachelor's/ master's degree in marketing or relevant field.
A minimum of 4 years’ experience in a digital marketing or advertising position.
In-depth knowledge of various social media platforms, best practices, and website analytics.
Highly creative with excellent analytical abilities. Proven experience in optimizing landing pages and user funnels
Solid knowledge of website and marketing analytics tools. Working knowledge of ad serving tools.
Outstanding communication and interpersonal skills.
Up to date on the latest trends and technologies in digital marketing
